Matty Collector Reveals Mattel SDCC Exclusives — Day 3!

Matty Collector - Mattel - Comic-Con 2013 - SDCC Exclusives - HeaderMatty Collector will be revealing their Comic-Con 2013 exclusives this week. Today, it’s the DCU Club Infinite Earths “Shazam!” New 52 and Hot Wheels® Atari Beach Bomb™ Pickup. Their press release follows below.


Every weekday starting Monday April 29th and ending Friday May 3rd, we’ll reveal a new SDCC product. That’s ten total, plus we’ll add one or two surprises later in May or June just to keep it all going. Make sure you check back every day so you don’t miss a single one!

We’ve also got news about the SDCC Voucher Pre-sale, SDCC’s Most-Wanted Sale, and where you can see these products live on display. Click here for all the info.


DCU Club Infinite Earths “Shazam!” New 52

Sculpted by the Four Horsemen, this is the first ever figure of the New 52 Billy Batson, the boy turned DC Super Hero known as “Shazam!” Not included with club subscriptions, this figure arrives with a removable hood in Club Infinite Earths die cut packaging with distinctive silver foil. The perfect addition to your DCU collection!

This product will be available for pre-order at MattyCollector.com on June 4, 2013, to be picked up at San Diego Comic-Con (details to come). It will also be available for purchase at the show, then at MattyCollector.com on August 5, 2013.

TM & © DC Comics.

DCU Club Infinite Earths - Shazam - New 52 - Comic-Con 2013 - SDCC Exclusives - Mattel - Matty Collector - DC Comics


Hot Wheels® Atari Beach Bomb™ Pickup

There’s nothing better than the lights and sounds of an arcade game… except maybe a Hot Wheels® car, of course. You’ll be transported back to the local video arcade with the Hot Wheels® Atari Beach Bomb™ Pickup, finished in Red Line Club level hand polished Chrome Spectraflame® and Asteroids deco! And just like the arcades of old, this awesome finish will soon be a thing of the past… this will be one of the last hand polished Chrome Spectraflame® Hot Wheels® car offered. Features diecast body and chassis, and Real Riders® wheels.

This product will be available for pre-order at MattyCollector.com on June 4, 2013, to be picked up at San Diego Comic-Con (details to come). It will also be available for purchase at the show.

Hot Wheels Atari Beach Bomb Pickup - Asteroids - Comic-Con 2013 - SDCC Exclusives - Mattel - Matty Collector


WonderCon 2012 Program Book Revealed At Last!

This program book will be your “official guide” to WonderCon and features special guest biographies, programming schedules, etc. to help you through the convention. You’ll notice that the artwork is the same as the one from the full page ads that’s you’ve seen. Cover Art for WonderCon 2012’s Program Book is done by special guest Ryan Sook and features DC’s New 52 versions of Superman, Batman, and Wonder Woman. I’ve also included a copy of what the post card looks like if you were lucky enough to receive one.

DC Entertainment Reveals New Brand Identity

Today DC Entertainment revealed that they would be re-branding the company with a new logo that will be utilized on everything from comics to media to merchandise. It looks like a peel of their D over their C. It’s going to take a little while to get used to it. What it’s going to be called by everyone else? The peel, the DC flip, the Photoshop page turn? I guess we’ll have to wait and see what everyone else thinks… Here’s the press release.

DC Entertainment, a Warner Bros. Entertainment company and home to iconic brands DC Comics, Vertigo and MAD, revealed today a new brand identity.  The new identity is reflective of the company’s mission to fully realize the value of a rich portfolio of brands, stories and characters, distinguished by incredible breadth and depth across publishing, media and merchandise.  A new logo for DC Comics was also introduced, closely aligning with DC Entertainment’s new mark.

“It’s a new era at DC Entertainment and the new look reflects a dynamic, bold approach while at the same time celebrates the company’s rich heritage and robust portfolio of characters,” stated John Rood, EVP of Sales, Marketing and Business Development for DC Entertainment. “It was just a few months ago that Superman, Batman and many of our other Super Heroes were updated when we launched DC Comics – The New 52 and now it’s time to do the same for the company’s identity while remaining true to the power of storytelling which is still at the heart of DC Entertainment.”

DC Entertainment worked with Landor Associates, one of the world’s leading brand consulting and design firms, to develop an identity that creates a visual connection among the company, its three brands DC Comics, Vertigo and MAD and its vast array of properties as well as celebrates the power of the company’s stories and characters.  The design of the new DC Entertainment identity uses a “peel” effect – the D is strategically placed over the C with the upper right-hand portion of the D peeling back to unveil the hidden C – symbolizing the duality of the iconic characters that are present within DC Entertainment’s portfolio.

“It was our goal to capture DC Entertainment in a dynamic and provocative identity.  Our solution is a living expression which changes and adapts to the characters, story lines and the ways fans are consuming content,” explains Nicolas Aparicio, Executive Creative Director at Landor’s San Francisco office.  “The new identity is built for the digital age, and can easily be animated and customized to take full advantage of the interactivity offered across all media platforms.”

The new brand identity will come to life across all consumer touch points in order to create a clear and consistent message in support of DC Entertainment.  The new identity will begin to appear on comic books and graphic novels as well as new websites in March.  Consumers will also see the new identity rolled out over time on other DC Entertainment products from Warner Bros. including film, television, interactive games and merchandise.

“We believe our new brand identity will strongly resonate with our loyal fans who will want to proudly express their affinity for DC Entertainment and their passion for their favorite stories and characters, this new look allows them to easily do this. In addition we were excited to update our identity, it’s not often a company gets to revisit something as important as its brand and we took the opportunity to make sure it represented the multi-media business we set out to build with the formation of DC Entertainment,” said Amit Desai, SVP of Franchise Management for DC Entertainment.

via DC Entertainment Press Release

DC Comics’ New York Comic Con (NYCC) Panel Schedule

Friday, October 14

DC: Talent Search
10:30-11:30am
Join DCE’s Editorial Art Director, Mark Chiarello, for an informative orientation session that will explain how DCE’s Talent Search works and discuss the different needs of the DC Comics, Vertigo and MAD Magazine brands. If you want to learn what DCE looks for in artists and how to improve your chances of becoming a working professional, then this is the panel for you! In order to have your work reviewed, attendance at this orientation session is mandatory. (Please note: Not all attendees are guaranteed a one-on-one review.) Room 1B01

DC ALL ACCESS: Batman
1:15pm-2:15pm
Find out everything you need to know about the Dark Knight Detective and his cohorts in the new DC universe—from Batwoman to Batgirl to Robin, the Boy Wonder! Explore the streets of Gotham City with all-star creators such as Lee Bermejo (Batman: Noel), Chris Burnham (Batman Inc.), Tony Daniel (Detective Comics), Greg Capullo (Batman), David Finch (Batman: The Dark Knight), Kyle Higgins (Nightwing), Amy Reeder (Batwoman), Scott Snyder (Batman), and Peter J. Tomasi (Batman and Robin)! Room 1A10

Vertigo Visions
3:45pm-4:45pm
Join the writers and artists behind the acclaimed and award-winning brand for a panel about the weird, the wild and the always unexpected with all-star talent including Jason Aaron (Scalped), Brian Azzarello (Spaceman, 100 Bullets), Rebecca Guay (A Flight of Angels), Phil Jimenez (Fairest), Jeff Lemire (Sweet Tooth), Chris Roberson (iZOMBIE), Douglas Rushkoff (A.D.D.), Marzena Sowa (Marzi), Sylvain Savoia (Marzi) and Scott Snyder (American Vampire)! And introducing some new Vertigo blood! Room 1A22

DC ALL ACCESS: Green Lantern
5:00pm-6:00pm
In Brightest Day, in Blackest Night, the minds behind the Green Lantern franchise take flight—onto the stage to shed some light on the Emerald Warriors! Join the Corps with DC Entertainment Chief Creative Officer and Green Lantern writer Geoff Johns, along with Tony Bedard (Green Lantern: New Guardians), Doug Mahnke (Green Lantern), Ivan Reis (Blackest Night), writer Peter Tomasi (Green Lantern Corps) and more! Room 1A10

Saturday, October 15

DC: Talent Search
10:15-10:45am
Join DCE’s Editorial Art Director, Mark Chiarello, for an informative orientation session that will explain how DCE’s Talent Search works and discuss the different needs of the DC Comics, Vertigo and MAD Magazine brands. If you want to learn what DCE looks for in artists and how to improve your chances of becoming a working professional, then this is the panel for you! In order to have your work reviewed, attendance at this orientation session is mandatory. (Please note: Not all attendees are guaranteed a one-on-one review.) Room 1A15

VERTIGO: Scary S**T!
10:45am-11:45am
Join Vertigo’s monthly writers as they discuss vampires, zombies, the apocalypse and more, with top creators including Brian Azzarello (Spaceman), Jeff Lemire (Sweet Tooth), Chris Roberson (iZOMBIE) and Scott Snyder (American Vampire)! And introducing some new Vertigo blood! Room 1A22

DC ALL ACCESS: Justice League
12:00pm-1:00pm
Before they were the World’s Greatest Superheroes, they were considered the world’s most feared vigilantes. Join some of the creators of the new DC universe in a panel discussion headlined by the creative team behind the flagship title of DC COMICS – THE NEW 52 — DC Entertainment Chief Creative Officer Geoff Johns and DC Comics Co-Publisher Jim Lee. Including all-star creators such as Brian Azzarello (Wonder Woman), Brian Buccellato (The Flash), Cliff Chiang (Wonder Woman), Yildiray Cinar (The Fury of Firestorm), Tony Daniel (Detective Comics, The Savage Hawkman), Francis Manapul (The Flash), Joe Prado (Aquaman), Ivan Reis (Aquaman), Philip Tan (The Savage Hawkman), and Eric Wallace (Mr. Terrific). Room 1A10

DC ALL ACCESS: Superman
1:15pm-2:15pm
With the launch of DC COMICS – THE NEW 52, a new era for Superman begins! Find out what’s in the works for the Man of Tomorrow as we look at his upcoming exploits in ACTION COMICS, SUPERMAN and more! Don’t miss this panel featuring Mahmud Asrar (Supergirl), Shane Davis (Superman: Earth One) and others! Room 1A10

DC ALL ACCESS: The Edge/ The Dark
2:30pm-3:30pm
The DC universe is home to all kinds of heroes – including some who barely fit that name! Hear what’s coming up in the pages of titles like JUSTICE LEAGUE DARK, SWAMP THING, O.M.A.C., ALL-STAR WESTERN and more, with top talent including Ivan Brandon (Men of War), Paul Cornell (Stormwatch, Demon Knights), Josh Fialkov (I, Vampire), Keith Giffen (O.M.A.C.), Adam Glass (Suicide Squad), Viktor Kalvachev (Men of War), Andy Lanning (Resurrection Man), Jeff Lemire (Animal Man, Frankenstein Agent of S.H.A.D.E.), Justin Norman (All-Star Western), Jimmy Palmiotti (All-Star Western), and Scott Snyder (Swamp Thing)! Room 1A22

Sunday, October 16

MAD
12:15pm – 1:15pm
MAD is more than just the best-selling humor magazine in the nation – it’s also the inspiration for the hit animated series on Cartoon Network, now in its second season! Find out what’s happening with the Usual Gang of Idiots in this panel featuring MAD Magazine editor John Ficarra, art director Sam Viviano and TV producer Kevin Schinick! Room 1A24

DC ALL ACCESS: Meet the Publishers
2:45pm-3:45pm
As Co-Publishers of DC Entertainment, Jim Lee and Dan DiDio are the driving forces behind DC COMICS – THE NEW 52, DC’s digital initiative, and much more, as well as being the artist of JUSTICE LEAGUE and writer of O.M.A.C.! This up-close-and-personal panel gives you a chance to step up and ask questions! Room 1A06

DC ALL ACCESS: Young Justice
3:45pm-4:45pm
They may be young – but they’re still heroes! Find out what’s happening for THE LEGION OF SUPER-HEROES, TEEN TITANS and more as DC COMICS – THE NEW 52 unfolds in this panel featuring Franco Aureliani (Tiny Titans), Art Baltazar (Tiny Titans), Tony Bedard (Blue Beetle), Sterling Gates (Hawk and Dove), Jonathan Glapion (Static Shock), Paul Levitz (Legion of Super-Heroes), and Francis Portela (Legion of Super-Heroes)! Room 1A22

Writer & Artist Super-team Headline Midnight Madness Festivities at Midtown Comics in NY Times Square August 30th

Come August 30th, the streets of New York may be getting some extra super heroes, as hundreds of costumed fans are expected in-line outside of New York’s Midtown Comics (200 West 40th street) in anticipation of DC Comics midnight launch of its new No. 1 titles.

The midnight event will give fans an exclusive opportunity to purchase “Justice League” No. 1, the new historic title from DC Comics, starring Superman, Batman, Wonder Woman, Green Lantern and others. Fans who wait in-line will also have the opportunity to meet the comic book icons behind the title, Jim Lee and Geoff Johns, as well as purchase the conclusion to this summer’s blockbuster series, “Flashpoint” No. 5. The Midnight Madness event and historic launch are all in support of DC Entertainment’s goal of giving casual and long-time fans an opportunity to enjoy comics in an easy, accessible way.

“For us, it’s always been about the fans and we wanted to channel all of the excitement they’ve shown by giving back with a big event,” said Dan DiDio, co-publisher, DC Entertainment. “We’re really excited about the New 52 and we think all fans—old and new—will love the new journey we’re about to embark on.”

Since announced in June, the comic book industry has been buzzing about DC Comics-The New 52. In case you haven’t heard, DC Entertainment, the publisher of the world’s most iconic and recognizable super heroes, is renumbering the entire DC Comics line of comic books and releasing 52 new first issues this fall, including ACTION COMICS, DETECTIVE COMICS and BATWOMAN (to name only a few).

JUSTICE LEAGUE #1 will officially kick off DC Comics-The New 52. JUSTICE LEAGUE will be set at the dawn of the age of super heroes. The first storyline explores the team’s origins as they ultimately become the world’s greatest super heroes, featuring such iconic characters as Superman, Batman, Wonder Woman, Green Lantern, The Flash, Aquaman and Cyborg.

FLASHPOINT #5 is the final issue in Geoff Johns and Andy Kubert’s bestselling series that has kept everyone talking this summer and the months leading up to it. In addition to the story’s shattering conclusion, the issue provides an exciting bridge from the current events of FLASHPOINT to the upcoming events of DC Comics-The New 52, ushering in a historic new era for the comic book industry.

This will be an event like no other, with festivities going on inside and outside the store all evening, leading up to midnight! After all, what better way to commence DC Comics-The New 52 than with a party?

Watch this space and follow us on Facebook and Twitter for more info. Midtown Comics is located at 200 W. 40th Street (on the corner of 7th Avenue) in Manhattan, New York. For updates about the event, please visit Midtown Comics’ official website, www.midtowncomics.com, Facebook, and Twitter pages.

For more information about how to subscribe to DC Comics, visit our digital store or locate a comic book shop near you, please visit www.read.dccomics.com.

GEOFF JOHNS: Geoff Johns is one of the most prolific and popular of contemporary comic book writers, and the Chief Creative Officer of DC Entertainment. He’s written highly acclaimed stories starring Superman, Green Lantern, the Flash and more, and is currently the writer of FLASHPOINT and GREEN LANTERN. After leaving Detroit to work for director Richard Donner in Los Angeles, Johns began writing for DC Comics in the late 90s, and has since written defining runs on THE FLASH and, most recently, GREEN LANTERN. As part of DC Comics-The New 52, Johns will be writing JUSTICE LEAGUE, GREEN LANTERN and the new AQUAMAN series.
JIM LEE: Jim Lee is a renowned comic book artist and the Co-Publisher of DC Entertainment. Prior to his current post, Lee served as Editorial Director, where he oversaw WildStorm Studios and was also the artist for many of DC Comics’ bestselling comic books and graphic novels, including ALL STAR BATMAN AND ROBIN, THE BOY WONDER, BATMAN: HUSH, and SUPERMAN: FOR TOMORROW. He also serves as the Executive Creative Director for the DC Universe Online (DCUO) massively multiplayer action game from Sony Online Entertainment (SOE). As part of DC Comics-The New 52, Lee is drawing JUSTICE LEAGUE.
via Press Release

Commercials for DC Comics’ – The New 52!

DC Comics has created commercials featuring the covers and artwork from The New 52 comic books. Some artists include Geoff Johns, Jim Lee, Grant Morrison, Rags Morales, Scott Snyder, Greg Capullo, Brian Azzarello, Cliff Chiang, Ivan Reis and more. The 30-second commercials will run on tv and movie theaters (National Cinemedia’s FirstLook). An extended version will also be available on DC Comics’ website and Facebook pages.

Here are a few images from one of the commercials…